BEFORE WE GO ANY FURTHER
This isn't 1995. The cold call script doesn't work the way it once did. Door knocking doesn't scale. Buying leads from portals and sharing them with your four nearest competitors isn't a strategy — it's an auction where you almost always lose.
And yet, across this country, hundreds of thousands of agents wake up every morning and do exactly that. Not because they're bad at their jobs. Because nobody ever gave them a better way.

BEFORE WE GO ANY FURTHER
Stop me when any of this sounds familiar.